Study on Youth Twitter Adoption Misses the Boat

twitter study youth marketshare: Study on Youth Twitter Adoption Misses the Boat twitter social networking research marketing Today I read an article on CNET, Study: Young Adults Haven’t Warmed Up To Twitter. It reported the findings of a recent study about youth engagement with Twitter vs. other social media platforms such as Facebook and MySpace. (Original study: Gen Y’s Are Not Yet Taking Flight on Twitter, Participatory Marketing Network)

Both miss the boat in their assessment of why more youth aren’t on Twitter.

First off, the facts. Read more on Study on Youth Twitter Adoption Misses the Boat…

Read more »

Importance of Working Together in Tough Times

Last night I wrote a new blog post on Search Engine Guide about the importance of working together when times are tough. Here’s the excerpt:

When the economy is recessed, it’s easy to go into self-preservation mode (both personally and in our businesses). Thinking about others can easily get put on the back burner. However, when times are tough, it’s more important than ever that we work together and help each other out. To borrow a concept from the Beatles, we all can get by with a little help from our friends. If we all do this, we can make it through tough times, together.

Read more on Importance of Working Together in Tough Times…

Read more »