Google No Longer at War with Search Engine Optimizers

by Scott Allen - January 5, 2009 
Filed Under Google, SEO

Or, perhaps they never were…

Unfortunately in the Internet marketing world there is a lot of mud-slinging and spreading of misconceptions. Google gets blamed for a lot, and has often been said to hate and/or penalize search engine optimizers. At times I too get skeptical and suspicious of the behemoth that Google has become, but the bottom line is, they have a job to do, and that involves creating guidelines for sites to abide by, and keeping spam out of the index. The truth is that they don’t hate search engine optimizers, but what they don’t like are spammers, and those who are a little too “creative”, shall we say, in their methods of trying to get sites to the top.

Google is trying to change the previous impressions they’ve given off, and is in fact publishing more information that can help those new to SEO. They have published a pretty decent document for beginners on the basics of search engine optimization. (PDF)

I read through it, and have to say that it covers some of the basic foundational elements of SEO. If you don’t have a budget for SEO, or are new to it and want to learn some of the basics, it’s not a bad place to start.

NOTE: I’ve added the link to the previous post: Learn SEO – Basic SEO Training



Comments

3 Responses to “Google No Longer at War with Search Engine Optimizers”

  1. Jens P. Berget on January 5th, 2009 5:09 pm

    Thanks a lot for the link to the basics of search engine optimization. I have just bought the book “Get to the top on Google”, but I think I’ll start with this pdf.

    I am getting a fair amount of organic traffic to my blogs, but I haven’t done any seo stuff at all, so I guess I could be getting a lot more.

    Thanks!

    – jens –

  2. Ken Acton on January 5th, 2009 7:38 pm

    Hi,

    Thanks for the useful post. I’ve downloaded the google pdf to read at my leisure. I will now go and check out some of your other posts.

    Thanks again
    Ken

  3. TheWebGeek (Scott Allen) on January 5th, 2009 9:22 pm

    Google No Longer at War with Search Engine Optimizers: Or, perhaps they never were…
    Unfortunately in the .. http://tinyurl.com/9z8uql

Leave a Reply
If you have any questions about commenting, please see our Comment Policy.